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Achieve Adds Sofia Marin to Coaching Staff

By Dana Williams | In General | on January 8, 2016

Achieve Performance Training and Coaching is pleased to announce a new addition to our coaching staff! We bring Sofia Marin on board, an experienced Cat 1 road cyclist and USAC coach.

“I am enthusiastic to bring on our first female coach and a seasoned Achieve athlete,” said Achieve Founder and Head Coach Dana Williams. “Sofi has a genuine passion for helping others reach their potential and is a great fit with the Achieve program.”

Sofi has always had a deep connection to working with athletes and supporting them to reach their goals and develop into their best possible self.

She has a rich background in the cycling industry, including working closely with Team TIBCO-SVB professional women’s team as Communications Director for the past several years, as well as administering VO2 metabolic testing, leading computrainer classes, and coaching gymnastics.

“Having coached Sofi, I have seen her reach a high level of racing and I know she has a deep understanding of the Achieve philosophy,” said Coach Dana.

Sofi loves the freedom and joy that comes with riding and racing bikes and shares her enthusiasm with others. She is passionate about sports nutrition, sport psychology, researching training techniques and developing innovative race strategies to help athletes ride their best.

“We are really looking forward to the experience and new ideas she brings to the table,” said Coach Dana.

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